Andrew Klein
Andy Klein has been President of Beta's Cable Television division since March of 1989.
Andy designs and supervises several syndicated studies for the Cable Television industry including:
- Cable Subscriber Evaluation Study
- Cable Subscriber Interest Study
- Brand Identity Study
- Satellite Dish Subscriber Study
- Digital Cable Subscriber Study
- Cable Operator Carriage Study
- Cable Operator Evaluation Study
- Ad Executive Study
Beta cable network studies are purchased by over 40 cable networks as well as by MSO's and major media companies. The Beta Cable Studies have received numerous articles in cable trade publications. Andy and Beta's Cable Television Division also conduct custom studies and focus groups.
Andy has over 25 years of experience in cable and television research. Prior to joining Beta in 1989, Andy was Vice President of Research for Rainbow Media, a company for which he later was a Research Consultant. Andy also worked for five years in the custom market research department of The Arbitron Company. Andy has an M.A. in Communications Research.
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