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Beta News
Beta News
June 24, 2008
Beta Research Can Bring Your Numbers Into Focus
February 06, 2008
Advertisers are beginning to ask the most important question. Who?
November 9, 2007
Give Your Clients Access to a Community, Not Just a Panel
May 15, 2007
Price, Product Samples, And Recommendations From Friends/Relatives Are
The Most Important Factors When Purchasing A New Beauty/Skincare Product,
According To Beta Research's Latest C-mar™ Study Travel Markets
March 14, 2007
Consumers who have "positive" call-center experiences are more likely to say that they are satisfied with that company's products and/or services overall and are more likely to purchase from that company again in the future.
November 30, 2006
Erdos & Morgan and Beta Research Announce Their Biennial Study of Business & Leisure
Travel Markets
September 6, 2006
Adults over 45 are more concerned about oil-related topics, while younger adults show more concern for environmental issues, according to Beta Research's Latest C-MAR™ Automotive study
July 11, 2006
Beta Research Corporation Expands its Strategic Consulting Capabilities... Dr. Neil Kalt Joins as Director of New Methodologies
May 17, 2006
Travel 2006/2007 – A Study of Business and Leisure Travel Markets and Media is a study that will be released by Beta Research and Erdos & Morgan in fall 2006 about the U.S. traveler
November 2, 2005
Beta Research Brand Identity Study -Comparison of Results Between Online and Phone Methodologies
August 9, 2005
Rapidly Shifting Consumer Behavior Leads Beta Research To Launch "C-Mar™" ...Quarterly Studies In Major Markets Of Change
June 21, 2005
Beta Research Announces Their New Corporate Website
June 3, 2005
Americans and Wine: A New ,Powerful, Comprehensive Market Study
December 1, 2004
Beta Research Corporation Promotes Jason Gorelkin to Chief Executive Officer ...
Founder Jerry Kossoff Takes Post of Chairman
July 28, 2004
Due To The High Cost of Gasoline, Beta Research Asks A Series of Questions Pertaining To Fuel-Efficient Hybrid Cars
July 19, 2004
Beta Research Conducts Follow-Up Study To Continue To Understand The Public’s Travel Plans
July 12, 2004
Beta Research Continues To Try To Understand The Public's Travel Plans In a Climate of Turmoil
July 15, 2003
What amount of incentive will help raise my survey response rate?
April 22, 2002
Most Americans Feel Too Many Have Become Complacent Regarding Events of September 11th
April 1, 2002
Six Months After September 11th: Women, Young Adults, and African-Americans Most Affected By Tragedy.
March 18, 2002
Nick Ferrari Tapped as CEO for Erdos & Morgan.
February 25, 2002
Concerned About Financial Security, Americans Spend Less Time Shopping, More Time Reading; Fear of Travel Diminishes.
November 14, 2001
Renewed Conservatism Sweeps the Country in Aftermath of Attacks; Media Habits Change.
November 12, 2001
McPheters & Company/Beta Research Study Americans Want Greater Security Measures To Be Taken.
October 11, 2001
McPheters & Company/Beta Research Study Finds Americans Spend More Time With Families & Friends; Religion and Patriotism Take on Renewed Importance.
February 4, 2000
Beta Research forms division dedicated to online research... Transferring three decades of consumer and business-to-business experience to the collection of marketing intelligence on the internet.
January 4, 2000
New research details the proactive roles women now play in their own healthcare, and the gatekeeping duties they perform for families and aging parents.
November 30, 1998
Beta Research Corporation announces the roll-out of a new advertising recall service, Tele-SAM.
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